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South Asian Research Journal of Business and Management (SARJBM) | Volume-3-Issue-03


June 15, 2021

Varying Consumer Brand Loyalty Push to Promotion Mix: A Gendered Perspective

 Dr. Swapnil Singh, Dr. Uma Shankar Singh

South Asian Res J Bus Manag | Pages : 52-62
DOI : 10.36346/sarjbm.2021.v03i03.001

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