Driven by influencer marketing and digital traffic, the traffic economy has profoundly transformed the integration landscape of cultural tourism industries, accelerating the transformation and upgrading of traditional tourism sectors. As a national demonstration zone for cultural-tourism integration, the Jingdezhen Ceramic Cultural and Creative Cluster is facing dual opportunities in industrial convergence and high-quality development. This study takes the Jingdezhen Ceramic Cultural Cluster as a case study to analyze the impact mechanisms of influencer phenomena on tourism transformation, focusing on their roles in traffic acquisition, brand revitalization, spatial renewal, and consumption upgrading. Through theoretical analysis, case studies, and real data, we systematically identify key challenges and optimization strategies in cultural-tourism integration. The findings indicate that influencer effects can effectively stimulate ceramic cultural tourism consumption vitality, enhance urban tourism brand value, extend industrial chains, and propel Jingdezhen's transition from resource-dependent development to brand-driven growth and immersive experiential tourism. This research provides theoretical foundations and practical insights for resource-based cities to achieve sustainable cultural-tourism integration and industrial upgrading.